May
17
Shine: The never-ending street poster, 3
Posted in: Uncategorized
In New Zealand, domestic violence is a generational problem. Almost 85% of all abusers, have at some point been a victim themselves. Shine, NZs largest domestic abuse charity, needed to bring this to the public’s attention and ask for their help.
Advertising Agency: FCB, Auckland, New Zealand
Regional Executive Creative Director: James Mok
Executive Creative Directors: Tony Clewett, Regan Grafton
Creatives: Matt Williams, Freddie Coltart
Head of Craft: Nick Smith
Designer: Mike Braid
Account Director: Jane Wardlaw
Planner: David Thomason
Media Planner / Buyer: Duncan Timlin
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