Sean Moran Shakes Things Up at Viacom's Ad Sales Unit
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Three months after being named the captain of Viacom’s cable ad sales unit, Sean Moran has put the finishing touches on his leadership team’s starting roster, installing three New York-based executive VPs and expanding the day-to-day responsibilities of a number of other longstanding execs.
Mr. Moran, who was appointed head of Viacom’s Marketing & Partner Solutions unit in late June on the heels of Jeff Lucas’ defection to Snapchat, said his goal is to cultivate a team of “intellectual athletes,” strategists who can intuit their clients’ needs and devise specific marketing solutions to meet their particular objectives.
Under the new structure, Valerie Bischak and Karen Phillips, senior VPs of ad sales at Viacom’s Music & Entertainment and Kids & Family portfolios, have been bumped up to exec VP, while Amy Hyland, who previously handled pricing and planning duties at Nickelodeon, assumes a more outward-facing post as exec VP of ad sales at both network groups.
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