Sandy Hook Promise, Nike Ads Head to Cannes After Taking Top Honors at AICP Awards
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“Evan,” the BBDO New York film for Sandy Hook Promise, and Nike’s “Unlimited You” campaign have taken the top honors at the Association of Independent Commercial Producers (AICP) Show, held at MoMA in New York last night.
Meanwhile Lockheed Martin’s “The Field Trip To Mars,” produced by Framestore for McCann New York, took the Most Next award (Best in Show) at the AICP Next Awards, for categories other than film commercials, which was held on Tuesday at The New School. The campaign has already grabbed a number of awards, including at the Cannes Lions International Festival of Creativity last year and at the Andy Awards.
The Sandy Hook Promise commercial, directed by Smuggler’s Henry-Alex Rubin and featuring an unexpected chilling twist to a high school love story, won the award for Advertising Excellence/Single Commercial. The film has already been a winner at the Webby awards this year, picking up four honors there, and looks likely to be a contender at Cannes later this month.
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