Samsung’s New Mobile Marketing VP Arrived the Day After Ellen’s Selfie


Samsung Mobile USA has named former Procter & Gamble Co. beauty executive Vince Hudson as its new VP-marketing and operations, taking him from beauty care to tech and from Ellen DeGeneres to, well, Ellen DeGeneres.

Samsung declined to make Mr. Hudson available for interview but he has a long history with some of P&G’s biggest and most interesting innovations over the years. Here are five things to know about Mr. Hudson:

He arrived at Samsung on Monday, the day after Ms. DeGeneres’ Twitter-breaking selfie using a Samsung Galaxy Note 3 during ABC’s Academy Awards broadcast. He already had a long history with Ms. DeGeneres as marketing director on the CoverGirl business when P&G first brought her in to pitch that brand in 2008. When asked whether he had a hand the Oscars selfie, a Samsung spokeswoman said, “Vince just started on Monday, so he didn’t have any direct involvement in the Oscars.”

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