Salesforce Bets the Business World Is Ready For Wearables
Posted in: UncategorizedWould the guy servicing your air conditioning system be comfortable wearing Google Glass? Salesforce is betting on it.
The company unveiled its Salesforce Wear Developer Pack earlier this week. It hopes developers will use the open source software to build systems for CRM, customer service, and a variety of other business purposes. The technology works with wearable devices such as web-connected watches and eyeglasses, and integrate with company databases that already sit on the Salesforce platform.
Clothing and accessories that collect data and feed it into the cloud have primarily been devised for consumer use at this point. While it’s unclear whether the business-to-business world is ready for wearables, Salesforce decided to invest in wearable tech for enterprises to attain first mover advantage in a market it expects to take off over the next few years.
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