May 01

Relativity Media in Talks to Buy YouTube Net Fullscreen

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Hollywood studio Relativity Media is in talks to acquire YouTube network Fullscreen, according to five people familiar with the matter.

If completed, the deal would make Relativity the latest Hollywood studio to invest heavily in YouTube as a distribution platform and would give the studio something of a consolation prize after losing out on their first pick: Maker Studios, which is in the process of being acquired by Disney.

Relativity is said to be in the middle of a due diligence process for the 3-year-old startup. Fullscreen has hired Allen & Co. to advise the company on acquisition offers, according to a report published by Re/code on Wednesday. Representatives at both Fullscreen and Relativity declined to comment.

Continue reading at AdAge.com

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