Relationship Violence PSA Created in Honor of Yeardly Love
Posted in: UncategorizedThe One Love Foundation, in partnership with the Johns Hopkins School of Nursing and the Michael and Kim Ward Foundation, have launched “Be 1 For Change,” a new campaign to combat relationship violence among 16 – 24 year olds. Created by Renegade Communications, the campaign is in honor of Yeardley Love, the University of Virginia Student who was murdered by her boyfriend.
A new PSA introduces a Danger Assessment App that aims to function as a relationship violence threat assessment aid.
The one minute PSA depicts a violent relationship between a college-aged couple – in a glass fishbowl scenario – and how the One Love Danger Assessment app can be used by friends of the victim to help them. Rather than standing idly by and doing nothing to help.
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