Apr
09
Quicken Loans Wants You To Be American and Buy a House
Posted in: Uncategorized
Be an American; buy a house. So says Quicken Loans, the Detroit, Mich.-based lending firm which is encouraging consumers to buck up and buy in a new ad campaign that broke this week.
It’s a bold statement to make after the 2008 housing crisis when Americans were lax about their mortgages and the economy tumbled. But Quicken Loans is urging consumers not to allow any lingering financial fears to cripple them from buying homes.
“It’s okay to have some hesitations but take that first step,” said Art Steiber, VP-marketing and sponsorships at Quicken Loans. “We’re optimistic about the future and we believe America is ready to grow and the timing is right. “
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