Jan
29
Publicis Taps Microsoft To Help Build Marcel
Posted in: Uncategorized
Publicis Groupe has tapped Microsoft to develop and debut Marcel, the holding company’s AI-powered professional assistant platform that will operate across its global network of 80,000 people in 130 countries.
In June, Publicis Groupe Chairman and CEO Arthur Sadoun announced that the organization would be taking a year off from any awards programs or promotional investments, including the industry’s biggest annual festival in Cannes, to shift its spend toward Marcel.
Sadoun sent out a note to employees on Monday discussing Marcel.
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