Publicis Omnicom Group: All the Facts You Need to Know
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Here’s a cheat sheet to help you understand the facts and implications of the biggest merger to ever occur in adland.
Proposed name: Publicis Omnicom Group
Top brass: The senior leadership is also rather senior in age. Maurice Levy, 71, and John Wren, 60, will serve as co-CEOs for the first two and a half years of the deal. After that, Mr. Levy will become non-executive chairman and Mr. Wren will continue as CEO. For the first year following closing of the transaction, Bruce Crawford, 84, currently Omnicom chairman, will be non-executive chairman of Publicis Omnicom Group. For the second year following the deal’s closing, Mr. Crawford will be succeeded as non-executive chairman by Elisabeth Badinter, 69, currently chairperson of the Publicis Groupe supervisory board. Ms. Badinter, daughter of Publicis Groupe’s founder, is Publicis Groupe’s biggest shareholder with a 9.1% stake as of year-end 2012 (including her children’s holdings). The company’s board will have 16 members, consisting of the two co-CEOs and seven non-executive directors from each company.
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