Promotions, Departures at Lowe Campbell Ewald
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This morning brings both official and unofficial news from Detroit-based Lowe Campbell Ewald.
From the press release, Managing Director Kevin Wertz is now the agency’s president. Wertz joined LCE in 2007 and moved to Texas in 2009 to open its San Antonio office; in the new role he will split his time between Texas and Michigan, reporting directly to CEO Jim Palmer.
This announcement comes two weeks after LCE officially won the Cadillac account from Hill Holliday, but Wertz will not manage that client; his new responsibilities include leading all of the agency’s non-automotive accounts in both offices as well as handling “media, strategic planning, analytics, digital strategy and social media capabilities.” Prior to joining Lowe, he served as VP/account director at Doner.
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