Oct
19
P&G has best quarter in five years despite marketing cuts
Posted in: Uncategorized
Remember the old saw that you can’t cut your way to growth? At least for one quarter, it’s been debunked.
Procter & Gamble Co. posted its strongest organic sales growth in five years last quarter, despite spending 6 percent less on marketing, aided in part by signs that long-struggling Gillette is beating online nemesis Dollar Shave Club.
Here are four key takeaways:
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