Sep
20
Panera CEO Pushes Fast-Food Chains to Sell Better Kids' Meals
Posted in: Uncategorized
Panera’s CEO has a message for the CEOs of fast-food chains: Try eating what you serve to kids.
Ron Shaich on Wednesday is issuing a challenge to the CEOs of McDonald’s, Wendy’s and Burger King to eat off of their restaurants’ kids’ menus for a week or reevaluate what they offer to kids.
“There’s a better way to do a kids’ meal,” says Shaich, a father of two teenagers who admits his family indulges in foods such as hamburgers when they want a break from his chain’s soups, salads and sandwiches.
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