Organic’s Shane Ginsberg Joins EVB as President


Shane Ginsberg, senior VP of corporate development at the digital agency Organic, is joining sibling digital shop Evolution Bureau as president, effective March 3.

EVB’s current president, James Gassel, will become chief operating officer and oversee account services, operations and project management departments.

The shift comes as EVB and Organic parent Omnicom plans to merge with rival holding company Publicis Groupe. The appointment of someone like Mr. Ginsberg signals an aggressive new-business strategy for San Francisco-based creative agency EVB.

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