Jun
07
OpenAP to Host Measurement-Themed Advanced Advertising Summit at Cannes Lions
Posted in: UncategorizedMeasurement is getting a bigger seat at the table at the first in-person Cannes Lions festival since 2019. Advanced advertising company OpenAP–jointly owned by Fox, NBCUniversal, Paramount and Warner Bros. Discovery–will host a summit at Cannes on June 23, bringing together leaders from across the marketing ecosystem alongside those of the four media companies. “Television…
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