Opel Astra GTC: Webisode Trailer
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The new ASTRA GTC is every man’s ultimate dream. Therefore we created the campaign “MAN’S NEW BABY.” In 5 Webisodes we show a group of expecting men learning everything about their new baby – the ASTRA GTC. In each of the five episodes, Jane (the prep-course teacher) introduces the class to something special about the GTC. The wheels, the drive modes, the headlights, the struts etc. The more we learn, the crazier and
wilder it gets.
Advertising Agency: Scholz & Friends, Hamburg, Germany
Executive Creative: Niels Alzen
Creative Director: Willy Kraussen
Copywriter: Florian Schneider, Eric Normington
Art Director: Rodrigo Henriques, Anna Verena Heidekrüger, Felix Taubert
Agency Producer: Mark Róta, Katharina Meyer
Account Supervisor: Florian Schramm, Sebastian Keil, Bianca Schnitzer
Producer: Carsten Rothe
Director: Michael Patrick Jann
Sound Studio: Hastings Audio Network
Sound Design: Lukas Walter
Post Production: Slgh/Hh
Music: Manna Horsting @ Sizzer Music – Amsterdam
Account Manager: Frank Bauer
Planner: Dr. Percy Smend, Luise Hübbe
Director Of Photography: Joe Kessler
Other Credits: Executive Producer: Florian Sigl
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