May
02
Of Course Hyundai Knew Its Ad Would Offend — Mountain Dew Too
Posted in: Uncategorized
I’m getting tired of so many offensive ads showing up online that companies later apologize for, often claiming they neither knew about them nor approved them. I don’t believe their apologies are sincere, and I wonder if you do.
I think Hyundai Europe — and probably PepsiCo’s Mountain Dew, Ford India and others that deny or regret ads that have already delivered their marketing messages — knew full well that its controversial “Pipe Job” video existed.
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