No Chips for Guac? Avocados From Mexico's Super Bowl Ad Finds a Solution


Where are the chips? That question creates an existential crisis of sorts in Avocados From Mexico’s Super Bowl ad.

The spot shows a group of people who have created a bubbled world, sealing good things like avocados in with them and locking out the bad. The idyll can’t last, of course, and chaos ensues when the bubblers realize that someone forgot to bring in the chips for their guac. Eventually they figure out some other ways to eat avocados. It’s an actual selling proposition in a Super Bowl ad. At least, it’s a serving suggestion.

Actor Chris Elliott makes a cameo.

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