Apr
10
NBCUniversal and Target Team for Family Movie Nights, Cutting Ads by a Half Hour
Posted in: UncategorizedEarlier this week, NBCUniversal unveiled general plans to permanently reduce linear ads amid the COVID-19 crisis, but had been short on specifics. Now, the company is detailing one of its new initiatives to roll back ads: It has teamed with Target on a weekly family movie night across four of its networks that will reduce…
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