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EBay’s once-loyal merchants are moving more of their business to Amazon, saying they get more for their money by selling merchandise via the web retailer.

Amazon’s pool of merchants doubled to about 2 million in 2014, while the number of sellers on eBay has remained flat at 25 million in the past two years. Businesses that at first set up online storefronts on eBay say they’re surprised how quickly sales surge on Amazon once products appear on both sites.

The move to Amazon, which boasts a bigger user base and offers more ways to ship merchandise, poses a threat to eBay, which pioneered the idea of an Internet marketplace where merchants big and small could hawk wares.

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