May 12

McDonald’s: The Chalkboard Menu

Posted in: Uncategorized

Idea to show freshness of McDonald’s offer. It started in Warsaw and will be continued in major Polish cities during the summer.

Advertising Agency: DDB, Warsaw, Poland
Creative Directors: Zuzanna Duchniewska-Sobczak, Maciej Waligora
Art Director: Magdaleda Drozdowska
Copywriter: Mateusz Ksiazek
Illustrator: Pawel Kozlowski
Chalk-graffiti artist: Stefan Szwed-Strozynski
Case DOP / Director: Kuba Kijowski
Agency production: Katarzyna Seyfried, Ela Mielcuch
Group Account Director: Nazar Al-Khouri
Account Manager: Anna Polka
Production company: Krewcy Krawcy
Art studio: Good Looking

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