Oct
02
MAXBO: Well Done
Posted in: Uncategorized
The most ambitious TV commercial in Maxbo’s history, shot in the beautiful Norwegian landscape, connects the brand to its owners’ 370 year old history (Løvenskiold, from 1649). The well-crafted video shows that, even with hundreds of years of knowledge within their walls, it has been important to Maxbo not to lean on the tradition part alone too much. Good craftsmanship, but in a modern wrapping. An experienced retailer who looks forward, to another 400 years.
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