Masha and the Bear: Masha and the Bear "In Search of Entertainment"
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A popular duo from Masha and the Bear global hit tells about the benefits of a new subscription plan for kids called NETARIF Junior and the services included in, it using funny real-life situations. A Commercial video titled “In Search of Entertainment” that was as part of the cooperation with MTS on the NETARIF Junior project, has been prepared by creative Animaccord Studio team, which is usually working on the core show.
The Promo video was directed by Natalia Malgina, an award winning director of Masha and the Bear original animated series, that allowed the video to be natively associated with the cartoon and naturally perceived by targeted audience. The video was released in the lead up to the New Year 2022 on the official YouTube channel of the animated series, which has more than 36 million subscribers as well as gathered over 5,3 million views on the platform.
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