Jun
15
MailOnline Hires BuzzFeed Vet Jon Steinberg to Lead North America Push
Posted in: UncategorizedFormer BuzzFeed President and Chief Operating Officer Jon Steinberg has been named CEO for North America at MailOnline, the top newspaper site in the English-speaking world and No. 2 in the U.S., where it trails only The New York Times.
Mr. Steinberg said last month that he was leaving his post at BuzzFeed, which he joined in 2010 and helped build into a leader in selling sponsored content to advertisers, a trend that many others are now emulating.
He told Ad Age in May that he was leaving BuzzFeed is to do “something entrepreneurial in the media space.” Though MailOnline is popular, its United States ad business in particular remains an opportunity for growth. CEO for North America is a newly created position, a spokesman said.
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