Hasta La Creative!

Megyn Kelly’s short stint at NBC could soon be over, but Madison Avenue doesn’t seem to care.

The future of “Megyn Kelly Today” is in question after the host made offensive comments about blackface Halloween costumes earlier this week. But for advertisers, it’s just another blip of drama in a news marketplace that has become littered with calls for boycotts and demands to pull talking heads off networks. The show, moreover, has been bringing in poor ratings even before the incident.

“These things tend to get blown out of proportion and typically have lees of an impact on advertisers than the media thinks,” one media buyer says.

Continue reading at AdAge.com