May
04
lg2 – Your dollar goes 35% further in Canada (2016)
Posted in: Uncategorized
Canadian ad agency lg2 want US clients to consider looking north to get more advertising bang for their buck. An extra 35% more bang for their buck. While I sort of like the odd mini-me execution with each agency role having a mini-me counterpart, I’m not a fan of the idea. We’re selling ourselves on the fact that we’re cheaper now? That seems to me, to be a fundamental mistake. Don’t sell yourselves short – forgive the pun.
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