Mar
13
Layoffs hit Barton F. Graf as major clients shift to projects
Posted in: Uncategorized
Just two weeks after news broke that it was losing a partner and executive creative officer, Barton F. Graf is laying off a significant number of staffers as some of its largest clients trim spending or shift to project work.
According to numbers supplied to Ad Age by the agency late last year, at the time the shop employed 53 staffers. It’s said that about 15 people were laid off, which would mean the cuts affected at least 25% of staff.
In a text message to Ad Age yesterday, the shop’s CEO Caroline Winterton declined to specify how many people have been laid off but did confirm there were cuts.
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