May
17
LARPING League: Inhalers
Posted in: Uncategorized
Despite a passionate member base, The Vancouver Live action role playing (LARPING) League was struggling to attract new members. They required a campaign that would both raise awareness within the local LARPING community and attract new followers to the organization. A print campaign that emphasized the real life quality of the LARPING fantasy experience tempered with a wink to reality.
Advertising Agency: Spring, Vancouver, Canada
Creative Director: Rob Schlyecher
Art Director / Designer / Copywriter: Jeremy Grice
Account Handler: Stephen Young
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