Hasta La Creative!

Over the holiday weekend I noticed that 20th Century Fox has been putting up street posters in my Manhattan neighborhood for its upcoming comedy "The Internship," the movie everyone is calling "the Google movie" because it was created with unusual cooperation from the tech giant. Now I can't leave my apartment without being reminded that it's coming out next week. Given the existing marketing barrage for "The Internship" — particularly the ad nauseam airings of TV spots for it — I'm starting to fear that any minute now the movie's stars, Vince Vaughn and Owen Wilson, will bang on my door and demand I go see their shitty movie.

Yes, I just called a movie I haven't yet seen "shitty." I mean, c'mon, have you watched the trailer? No? Scroll down to enjoy the, uh, highlights, which include a joke about fisting, a joke about bullying that morphs into a joke about child abuse, and a shot of Vaughn getting punched in the face followed by a shot of Wilson getting punched in the balls (by a guy in a wheelchair, naturally).

As my colleague Cotton Delo reported in February, Google's wholehearted embrace of the film even scored it a rare bit of homepage promotion right under the Google search box. And as Jessica Guynn and Dawn C. Chmielewski wrote in the Los Angeles Times last week,

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