Interview: MasterCard’s Vision for a Cashless, Cardless, World
Posted in: UncategorizedLast year, we broke down the major players in mobile payments. Notably absent was MasterCard mainly because the financial services company seemed content playing a behind-the-scenes role, providing the architecture on which the flashier Google Wallet was built.
But a lot has changed since then. The company laid out its vision for the future of commerce with the launch of the MasterPass wallet at February’s Mobile World Congress in Barcelona.
MasterCard’s emerging payments lead in the U.S, Ken Moy, will be speaking at Ad Age Digital next week about mobile wallets, NFC, smart cards, and other ways emerging technologies are actively changing the way people shop and pay for goods. In anticipation of his talk, we asked Mr. Moy for the lowdown on how MasterCard plans to usher in a cashless, even card-less, world.
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