Ikea U.K. Invites Brits to Its 30th Birthday Bash
Posted in: UncategorizedIkea U.K. is throwing a house party to celebrate its 30th birthday, and everyone’s (kind of) invited.
The Swedish furniture retailer has taken over a house in London’s Soho neighborhood and recreated typical living rooms from the ’80s, ’90s and the noughties, as well a space dedicated to the home of the future.
Public tickets to the night events, which start Wednesday and go through Saturday, were gone in 24 hours, but people can still “join” the party via VR headsets in Ikea’s stores around the country. And no tickets are required to visit during regular store hours.
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