Sep
13
IFC Partners With CNN to Promote Mockumentary Series
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IFC tapped CNN’s content studio to help plug the premiere of the second season of its mockumentary series “Documentary Now!”
The first episode of the new season, which bows on Wednesday, pays tribute to “The War Room,” about Bill Clinton’s 1992 presidential campaign.
To promote IFC’s version, “The Bunker,” CNN’s content studio, Courageous, created a custom spot featuring James Carville, the lead strategist for the campaign, and Dee Dee Myers, the White House press secretary during the first two years of the Clinton administration.
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