How Sears Got Into the Data-Services Game


Would you hire Sears to manage your data strategy?

The troubled retailer known for brands like Kenmore and Craftsman is promoting a business-to-business brand called MetaScale that does just that.

Around three years ago, Sears embarked on an internal initiative to make its legacy data systems faster and able to offer more cost-efficient analyses for things like pricing and targeted offers. At the heart of that project was Hadoop, the file system employed by just about every company looking to transform traditional data operations to enable speedier access and analysis.

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