How Hill Holliday Created Relief Effort One Fund Boston in Seven Hours


Within hours of the twin bombings at Boston Marathon Monday, Boston Mayor Thomas Menino and Massachusetts Gov. Deval Patrick were brainstorming ways to help victims of the terror attack that killed three and wounded more than 180 victims.

They conferred with Jim Gallagher, exec VP of John Hancock, which has title-sponsored the race for years. Then, on Tuesday morning at 10 a.m., Mr. Gallagher got on a conference call with Mike Sheehan and Karen Kaplan, Hill Holliday CEO and president, respectively. Within seven frenetic hours of that conference, Hill Holliday created One Fund Boston, a foundation designed to help victims.

The rapid-fire creation of the relief fund is an example of how individuals, politicians and businesses in Boston unite in a crisis, Mr. Sheehan said in an interview Friday. Communicating mostly by text-message, about a dozen key players at Hill Holliday, Hancock and the Mayor’s Office managed to create the foundation from scratch.

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