How Facebook Is Already Profiting From Instagram


During Facebook’s Q2 earnings call, Mark Zuckerberg alluded to the possibility of advertising on Instagram someday, but hardly seemed hurried.

Considering Facebook’s aggressive and successful mobile advertising business throughout the past year, many were surprised he wasn’t jumping at the opportunity to profit from Instagram faster. Facebook paid almost a billion dollars for Instagram, so one might expect that advertising would be just around the corner.

Continue reading at AdAge.com

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