Nov 08

How Diageo and RPM scored by appointing a second Captain Morgan

Posted in: Uncategorized

There’s only one Captain Morgan – except on 2 May 2016, when the Diageo rum brand shared the spotlight with Leicester City’s Wes Morgan after the club’s historic Premier League win. The work won the Marketing in the Moment category at Campaign’s Marketing New Thinking Awards, held in association with Sky Media.

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