Jan
30
How Brands Can Avoid Super Bowl-Induced Temporary Insanity
Posted in: Uncategorized
Once a year, dozens of marketers completely lose their minds.
It’s called the Super Bowl. For medical purposes, let’s call it SBITI (Super Bowl-Induced Temporary Insanity) syndrome.
Though the outbreak usually peaks the first weekend in February, symptoms start appearing as early as the previous July or August when ostensibly normal marketers abandon their fundamental marketing communication practices and start displaying some pretty funky and aberrant behavior.
Post a Comment