Great Advertising ‘Resonates in the Heart,’ Says Hall-of-Famer Gerry Rubin
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Gerry Rubin and I are the only two guys in the world to graduate from Evanston Township High School, Northwestern University and get inducted into the Advertising Hall of Fame.
I went into journalism, Gerry majored in radio, TV and film. Gerry jokes that he had aspirations to be a waiter but he had difficulty memorizing the menu, so he wound up in advertising.
What’s most fun, he told me, “is to watch young people aspire to be in our industry. And one impression I like to make on them is that if they don’t like the position in which they’re starting, don’t leave us. Find another position, because we post every one. And the reason I say that is your motivation may not be driven by that particular opportunity, but we have an investment in you, and you have one in us. Don’t be premature about any departure.”
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