Feb
03
Google’s DSP Tool Aims to Decrease Ad Frequency Across CTV Apps
Posted in: UncategorizedToday, Google announced it’s adding a new capability to its demand-side platform Display and Video 360 (DV360), where advertisers can now control the frequency of ads for audiences across multiple streaming platforms in connected TV. The tech giant is introducing the new tool just in time for the Big Game. While DV360 already provides the…
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