Hasta La Creative!

This year, Giorgio Armani unveils MY WAY, a fragrance that encapsulates a new vision of femininity that is both profound and free-spirited, designed with a commitment to sustainability. The fragrance ethos is “I am what I live”, as it is one’s experiences and encounters that shape a truly unique self. Capturing a spirit of curiosity and connection, MY WAY is a strong and singular statement to oneself and the world, and communicates a resolve to follow one’s own path. Actress Adria Arjona is the face of MY WAY and genuinely embodies its philosophy, with her free-spirited, open personality and a life story characterized by new experiences and connections with others.