Hasta La Creative!

Today in New York City’s Bryant Park, 9-to-5ers, tourists and other passersby might notice that the magazines at the newsstand on the corner of 42nd Street and 6th Avenue look a bit different. Instead of Time, The Economist, The New York Times, The Wall Street Journal and People, they’ll see titles like The Informationalist, The Manhattan Daily, Hussle and The Weekly Journal.

While the covers closely mimic the design of more familiar publications, the subject matter seems pulled from Facebook feeds and Twitter streams, with headlines like “Toddler Fightclub,” “Texas Now Recognized as Mexican State,” “GOP Train Crash was a ‘Deep State Assassination Attempt.”

All the headlines are pulled straight from the annals of the internet– unsubstantiated, false stories that saw plenty of traction in the real world. They’re all part of “The Fake News Stand,” an activation created by TBWA/Chiat/Day New York for the Columbia Journalism Review that, ahead of the mid-term elections, seeks to call attention to the dangers of the misinformation we encounter in the media.

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