Jun
13
Fox Joins Project OAR Consortium to Bolster Addressable TV Standards
Posted in: UncategorizedProject OAR received a boost today, with Fox Corp. joining its roster of TV’s biggest media companies. The consortium has also formed an advisory committee consisting of some of the largest media-buying agencies in the business. Fox joins as a member of OAR’s steering committee alongside Disney Media Networks, Warner Media, Xandr, Comcast’s FreeWheel and…
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