Apr
23
Facebook Opens Branded Video Program on YouTube's Anniversary
Posted in: Uncategorized
On Thursday YouTube celebrated the 10th anniversary of the first video being uploaded to what would become the preeminent online video service. And Facebook crashed the party.
Facebook announced on Thursday a branded-video program called Anthology that will have publishers and digital video producers including Vice, Vox Media, Tastemade and Funny or Die creating videos for advertisers — in collaboration with Creative Shop, Facebook’s in-house agency — that would run as ads on the social network.
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