Hasta La Creative!

Eric Silver, former owner and chief creative officer of New York-based Silver & Partners, has joined McCann as regional chief creative officer of North America. Mr. Silver confirmed his agency will close along with his departure, and he is in the process of transitioning clients and staff.

The appointment marks Mr. Silver’s return to the big-agency world. Mr. Silver previously served as chief creative officer at Omnicom’s DDB New York and as an exec creative director at BBDO New York, where he led work for FedEx, Monster and the BBC. In 2010 he resigned from DDB to take a majority ownership stake in indie shop Amalgamated New York, which then became Silver & Partners. Mr. Silver had served as chief creative officer at DDB for a little over a year before the agency replaced him with Matt Eastwood, moving him into a new-business role.

“Silver and Partners / Amalgamated was such a rewarding experience and I’m so proud of what we accomplished there,” said Mr. Silver via email. “We did a few Super Bowl commercials, we got tons of recognition for our social efforts, and we made the Ad Age A List. In December, we won a couple of AOR accounts, one of which will follow me. With all that said, in talking to Rob [Reilly, McCann Worldgroup global creative chairman] about what this could be, it’s just too interesting to pass up — to work on something of this scale. There will be some challenges for sure, but what a fantastic opportunity, surrounded by some pretty great people.”

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