E-Commerce Revenue From B-to-B to Hit $1.1 Trillion by 2020
Posted in: UncategorizedDriven largely by business buyers’ preferences to buy more products and services online — as well as improved e-commerce technologies — b-to-b e-commerce sales in the U.S. will grow from $780 billion this year to an estimated $1.1 trillion by 2020, according to a new report from Forrester Research.
The report, “U.S. B2B E-Commerce Forecast: 2015 To 2020,” projects that e-commerce will account for 12.1% of all b-to-b sales in the U.S. in the next five years, up from 9.3% this year.
“There are two types of b-to-b buyers: You have empowered end users who buy their own travel, printer toner for their home office, etc. and charge it back to the company, then you have professional buyers — procurement buyers — who are buying in mass,” said Andy Hoar, principal analyst at Forrester and author of the report.
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