Droga5’s New Uniqlo Ads are a Delicious, Diverse Romp Down Advertising’s Memory Lane

Last year, for its LifeWear line, Japanese clothing brand Uniqlo launched its first-ever global ad campaign. Created by Droga5 New York, “Why Do We Get Dressed?” was an elegant meditation on that very question. This year, Droga5 London hopes to answer it more concretely. The latest articulation of this campaign, “Because of Life, We Made…

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