Jun
30
Don't Waste Your Money on Mobile Marketing If You Won't Do It Right
Posted in: UncategorizedCategory: Up Your Game
Summary: According to a 2014 Gartner report, spending on mobile advertising will hit $18 billion by the end of this year and grow to $42 billion by 2017. Combined with other mobile marketing activities, such as mobile apps, test-message campaigns, mobile websites, and QR codes, companies are moving considerable resources from traditional advertising and marketing to mobile.
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