Apr 03

Discovery Upfront: A 42-Day Live Event and More Scripted Series

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Discovery Networks plans to sell advertisers on an expanded platter of live and stunt programming as well as new scripted programming where it was previously scarce, the company said ahead of its upfront pitch to media buyers tonight.

Following the success of “Skywire Live with Nik Wallenda,” Discovery Channel is now planning “Skyscraper Live with Nik Wallenda.” This time, Mr. Wallenda will attempt to cross the Chicago skyline this, untethered. “Skywire Live” averaged 6.4 million viewers when it aired last June.

The network will also introduce “Everest Jump Live,” where Joby Ogwyn will attempt the first wingsuit flight off the summit of Mount Everest.

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