May
19
Decolar.com: Installments
Posted in: UncategorizedPrint
Decolar.Com
Decolar.com, the largest online travel agency in Latin American, launches a new campaign: Installments, created by REF+T agency from Brazil. Inspired by latin american’s cultural habit of paying by installments, the ads show that it’s easier to afford a travel when the fares are divided by 15. The campaign promotes cruises and flying tickets to popular travel spots among latin americans – NYC and Caribbean.
Advertising Agency:REF+T, São Paulo, Brazil
Creative Director:Renato Pereira, Marcelo Tripoli, Deny Zatariano
Art Director:Cadu Batista, Rafael Dias
Copywriter:Marcelo Brito, Guga Borges
Illustrator:Romeu&Julieta Studio
Coo:Ricardo Calfat
Account Manager:Lara Bigliassi
Cmo:Fernando Calfat
Media Director:Fernanda Gallo
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