Jul
08
Creativity 50: OK Go’s Damian Kulash Gives Lessons in Branded Entertainment
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Since their famous 2006 treadmill music video, band-slash-creative-think-tank OK Go has produced delightful brand collaborations for Google Japan and Chevy. Here's Frontman Damian Kulash (pictured, far l.) on the keys to the band's branded successes:
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